Marketing Strategies of Big Companies

Season 2 Episode 16

Marketing Strategies of Big Companies with Chris Howard

Season 2 Episode 16



About Chris Howard

Chris Howard is the Head of Accident and Health (A&H) for the Life, Accident, and Health business in Zurich North America. In this role, he is responsible for driving engagement with the market to establish Zurich as the major provider in the U.S. of accident and injury insurance, as well as supporting efforts to build Zurich as the top global provider of multinational A&H coverage. The A&H portfolio includes products for Accident (corporate, student, participant, travel, occupational, voluntary benefits, and affinity markets) and Health (medical stop loss, provider excess, and supplemental products intended to offset major medical plan deductibles). A&H offers market-leading propositions for both the large corporate and middle-market customer segments.

Howard joined Zurich in 2020 from WNC Insurance Services where he was president of the Accident and Health division. Previously, he served as Senior Vice President of Consumer Solutions and Affinity Markets at Chubb where he was responsible for production, underwriting, operations, and servicing of association, financial institution, and employer-based accident and supplemental health distribution channels and a direct-to-consumer platform. Prior to that, he held leadership positions at Cross Country Automotive Services, Balboa Insurance Group, and the Assurant Group.

Howard holds a bachelor’s degree in communications and journalism from Shippensburg University in Shippensburg, Pennsylvania.

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